The Entrepreneurship course is designed for business and non-business students. It is intend to provide a broad practice-based experience in the process of creating new products. It starts with the idea generation process and ends with plans for the commercialization of new products. Students completing this course should be aware of the importance of entrepreneurship for the economy.
The pedagogical objectives are to shape student abilities to think about creating their own business, evaluate situations from a strategic perspective, and reach strategic decisions. Accomplishing these objectives entails introducing students to how an enterprise must in fact deal with all complexities and constraints of the environment in which it operates, why none of these can be assumed away or ignored, and how situation factors impact strategic decisions.
